A trade fair display normally show a graphic display system designed for advertisement in any trade fair or trade exhibition. This special display typically consist of special wall type surface, which can be a graphical image or compatible fabric type surface on which a wide range of graphical images printed or can be attached also. These substrates can be a rigid or semi rigid substrates like acrylic and plastic.
Wall Exhibition (Beurswand) is a perfect medium for advertisement in public gatherings. There should be proper graphics, which should attract attention of people present in fair. With advancement of technology, graphics on the background have got digitalized. Digital graphics is a perfect way for advertisement, because of attractive appearance and high wavelength light emission.
Beurswand is in use from last few years for advertisement. In any public programme, where function is to be hosted by someone. Host use to stand before banner of company , where camera can focus on both host and product advertisement at the same time.
Thus, we can say that an Beurswand (Wall Exhibition) should be well planned in order to maximize product popularity. Large scale companies use to launch special party for their new product launch in the market. One can witness all the latest arrangements in product launch parties.